Project Overview
A modular furniture system project developed for TTB bank branches, introducing a new counter design and integrated furniture solutions across 100+ locations.
Note: All Interior elements & layout design, co-ordination are designed & managed by Orbit Design Studio team.
All product & furniture design elements are designed & managed by C. as a lead Industrial Designer working with Interior design team.
The Challenge
• Develop a scalable system for large-scale deployment
• Define new counter typology aligned with a new brand identity
• Maintain consistency across furniture and interior integration
• Ensure feasibility for production and installation
• Balance durability with functional use
My Role & Contribution
• Lead Furniture Designer within a multidisciplinary design studio
• Defined furniture system and new counter design
• Developed form, structure, and functional layout
• Created 3D models and production-ready designs
• Collaborated with interior team for full integration
Design Approach
• Focused on modularity and repeatable system design
• Balanced form, durability, and usability
• Integrated furniture into overall spatial and brand concept
Development
• Developed modular components for flexible configurations
• Refined construction and detailing for production
• Aligned design with manufacturing and installation
Outcome
A modular furniture system developed for large-scale rollout across bank branches.
Credits
Furniture Design: C Industrial Design
Client: TTB Bank (via Orbit Design Studio)
Interior Design : Orbit Design Studio Bangkok
